Your business is important to you or you wouldn’t do it.  So how to find clients.  My experience is that the most lasting and best clients come from referrals.  I have a friend in real estate and he never advertises.  He gets all his business from his previous clients (or business partners).  How did he do this?  Networking.  That’s it.  People send him business because he helped them someway, sometime and they remember.

Networking is one way to get referrals and done right will make you into a sort of center of influence.  Networking is the art of creating connection and developing great relationships.  It should be fun and the energy you get back will come abundantly.

So how do you fill the pipeline?  If your contact list is full and influential it will be because you did a few things steadily and consistently.  Yes, true networking is developing relationships where you help others and they help you.  Some have called this: Relationshp Marketing. 

So here are a few ideas:

1. Find out WHO the other person is.  Become genuinely curious about them.  By doing this you find out what you have in common, common experiences and interests and this makes it easier to connect.

2. Network EVERYWHERE.   Do pass out 2000 business cards a year, roughly 6 a day.  If they already have one, have them pass it on.  Without being pushy tell people what you do.

3.  Ask the question: “What’s in it for them?”

4.  Be the first to give.

5. Go where you are love and known.  Where you have friends and those who care about you.

6. Give again, send business to them.

7. Know who are trying to sell to, your target market.

8.  Most importantly: give first.

9. Network for others all the time.

Coach Charles

http://cli.gs/ueyNNE